Transporting Simple Freight

Transporting Simple Freight is a logistics company focused on providing efficient and straightforward freight solutions. The client sought a logo that would capture their brand's core values of simplicity, trustworthiness, and modernity while remaining timeless. The goal was to design a logo that stands out in the competitive trucking and logistics industry while remaining versatile for a variety of applications—from truck decals to business cards.

2024
Branding Design


Transporting Simple Freight Business Tee Mockup -- featuring Primary Logo


Logo Sketches from the initial design phrase
Changes are made in this phrase to benefit the overall development of brand and meets the clients expectations.
Brand hex​​​​​​​
For The Record color palette combination with Primary Logo, Secondary Logo, Sub Mark, and Icon
Vectorized Sketches
Polished initial designs and see what's works and what's not.
Finalized Logo Changes 


Sub mark



 Primary Logo

Secondary Logo 

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